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Rory Sutherland: Sweat the small stuff – TED Video

Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment.

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Yochai Benkler on the new open-source economics – TED Video

Yochai Benkler explains how collaborative projects like Wikipedia and Linux represent the next stage of human organization.

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Shlomo Benartzi: Saving for tomorrow, tomorrow – TED Video

Shlomo Benartzi uses behavioral economics to study how and why we plan well for the future (or fail to), and uses that to develop new programs to encourage saving for retirement.

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The battle between your present and future self – TED Video

Daniel Goldstein makes tools that help us imagine ourselves over time, so that we make smart choices for Future Us.

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